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Facet Custom Builders
Facet Custom Builders are award-winning custom home builders on Vancouver Island whose work consistently earns recognition and whose old website consistently undersold it. With a fresh award win bringing new attention their way, they needed a site that could hold its own against the calibre of homes they build.
Services
Strategy
Branding
Wireframing
Website design
Webflow development
Strategy
Strategy
Facet's work is the star, so our first job was making sure it shines. The strategy centred on one clear principle: let the projects speak. We mapped out a site structure that puts their portfolio front and center, removes any friction between a visitor and the work, and makes it immediately obvious that Facet is exceptional at building.
branding
Refreshing the brand
Facet's brand needed to match the calibre of their builds: minimal, considered, and confident. We moved toward a new aesthetic that focuses on clean white space, warm finishes, and big, beautiful imagery, letting the craftsmanship do the talking. The result feels less like a contractor's website and more like a gallery of exceptional work.
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Site design
Designing the new site
We designed a site that reflects Facet's attention to detail at every level — fully responsive, visually striking, and built to showcase their portfolio in the best possible light. Every layout decision was made with their end client in mind: someone who wants to feel inspired before they ever pick up the phone.
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Nancy Silverstein
Office coordinator, Facet Custom Homes
Your next chapter starts with a conversation.
Tell us what you're building.
We'll show you what's possible.
